About F404 Digital
We are a small, focused team specializing in Wix.
We work on discovery problems most businesses struggle to identify early.
Our Team
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Jen Harris
Partner
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Rick Incrocci
Partner
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Sheryl Bates
Partner
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How this started
We kept seeing the same pattern over and over.
Businesses were building sites, running ads, and publishing content, yet still struggling to be found in moments that mattered.
The problem wasn't effort. It was alignment.
We specialize in Wix because platform expertise matters when discovery breaks. F404 Digital was created to fix that before more time or money is spent in the wrong places.
Our Approach
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We specialize exclusively in Wix
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We start with clarity before execution
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We treat design as decision making tool, not decoration
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We align marketing with the systems it depends on
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We are direct when something will not move the needle
Who we work best with
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Wix site owners and teams who want to understand why something is not working
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Businesses who want to start with the right foundation
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People who value clarity over quick wins
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Early stage teams willing to slow down briefly to get it right
What we do not do
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We are not a volume agency
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We do not chase trends or algorithms
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We do not sell executive before clarity